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Purple Cow: Transform Your Business by Being Remarkable
by Seth Godin
Free Prize Inside!: The Next Big Marketing Idea
Poke the Box
Survival is not Enough: Zooming, Evolution, and the Future of Your Company
Permission Marketing: Turning Strangers into Friends, and Friends into Customers
The Icarus Deception: How High Will You Fly?
Linchpin: Are You Indispensable?
This is Marketing: You Can’t Be Seen Until You Learn To See
