The Trusted Advisor Audiobook (Free)
- Kent Cassella
- 6 h 30 min
- Tantor Media
- 2009-08-06
Summary:
In today’s fast-paced networked economy, professionals need to work harder than ever before to keep and enhance their business skills and knowledge. But technical mastery of your discipline isn’t enough, assert world-renowned professional advisors David H. Maister, Charles H. Green, and Robert M. Galford. The main element to professional success, they argue, may be the ability to earn the trust and self-confidence of customers. The creation of trust is exactly what earns the proper to influence customers; trust can be in the about The Reliable Advisor root of customer care and commitment. The workings of trust are a lot more crucial in the brand new economy than in the outdated.
Maister, Green, and Galford enrich our knowledge of trust-yet they also have written a deeply practical publication. Using their style of the ‘Trust Equation,’ they dissect the rational and emotional the different parts of trustworthiness. With accuracy and clarity, they detail five distinct measures you must try develop a trust-based romantic relationship. Each step-engage, pay attention, body, envision, and commit-is richly defined in specific chapters. The publication is certainly peppered with pragmatic ‘best ten’ lists targeted at enhancing advisors’ effectiveness that can be put to use instantly.
This book will be welcomed from the inexperienced advisor and the most seasoned expert alike. The writers use anecdotes, experiences, and examples-successes and mistakes, their very own and others’-to great effect. Though they utilize the professional services advisor/client paradigm throughout the reserve, their prescriptions have resonance for other trust-reliant situations-selling, client relationship management, and internal staff features like HR and it.
The result is a tour de force-brilliant, penetrating, unique. It is vital listening for anyone who must suggest, work out, or manage complicated romantic relationships with others.
Related audiobooks: