The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Audiobook (Free) | AudioBooksLoft

The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Audiobook (Free)

Summary:

Most startups fail. But many of those failures are preventable. The Trim Startup is a fresh approach being followed across the globe, changing just how companies are designed and new products are launched.

Eric Ries defines a startup as an organization focused on creating something new in conditions of severe uncertainty. That is just as true for just one person in a garage area or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that about The Slim Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Effective Businesses fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient which leverage individual creativity more effectively. Motivated by lessons from slim manufacturing, it relies on “validated learning,” rapid scientific experimentation, and a variety of counter-intuitive procedures that shorten product development cycles, measure real improvement without resorting to vanity metrics, and find out what customers really want. It enables a company to shift directions with agility, altering plans in . by inches, minute by minute.

Rather than squandering time creating elaborate business programs, The Lean Startup gives entrepreneurs-in companies of most sizes-a way to test their eyesight continuously, to adapt and adjust before it’s as well late. Ries offers a scientific approach to creating and managing successful startups within a age group when companies have to innovate more than ever.