The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less Audiobook (Free)
- Mark Joyner
- 3 h 55 min
- Gildan Media
- 2011-08-08
Summary:
The marketing methods of the past are shedding effectiveness as individuals are obtaining smarter and smarter and have less and less time. What’s needed is a fresh way of conducting business, a method that is simultaneously socially accountable and a lot more effective than ‘older advertising’. This brand-new way may be the Irresistible Offer.
When Domino’s Pizza gave their customers an offer they couldn’t refuse, ’30 moments or less’ or the pizza was free, Domino’s grew from a single store to a $4 billion chain. New marketing guru Mark Joyner defines and explains this groundbreaking selling idea and helps you apply it to your personal business. He examines the components that define The Irresistible Offer and presents a formulation for creating among your own and tools to assist you estimate the potency of your present in advance.
The clock is ticking. Don’t manipulate your customer. Manipulate your give instead so customers find it, and your company, truly irresistible!
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