The Good Jobs Strategy: How the Smartest Companies Invest in Employees to Lower Costs and Boost Profits Audiobook (Free)

Almost one in four American functioning adults includes a job that pays significantly less than a living income. Conventional knowledge says that’s how the world has to work. Bad jobs with low wages, minimal benefits, little schooling, and chaotic schedules will be the just way businesses can keep costs down and prices low. If companies were to provide better jobs, customers would need to pay out more or companies would need to make less.

But in The Good Jobs Strategy, Zeynep Ton, a teacher in the MIT Sloan School of Management, about The Good Careers Strategy: How the Smartest Companies Invest in Workers to lessen Costs and Boost Income makes the compelling case that even in low-cost configurations, leaving employees behind-with bad jobs-is a choice, not a necessity. Drawing on more than a decade of research, Lot shows how functional excellence enables companies to offer the minimum prices to clients while ensuring good jobs for his or her employees and superior results because of their investors.

Lot describes the components of the good careers strategy in a number of successful companies around the world, including Southwest Airlines, UPS, Toyota, Zappos, and In-N-Out Burger. She targets four model retailers-Costco, Mercadona, Investor Joe’s, and QuikTrip-to demonstrate the good jobs strategy at work and reveals four choices that have transformed these companies’ high purchase in workers into lower costs, higher income, and greater customer satisfaction.

Filled with surprising, counterintuitive insights, the audiobook answers queries such as for example: How can offering fewer products increase client satisfaction? Why would having even more employees than you will need reduce costs and boost revenue? How can businesses simultaneously standardize work and empower workers?

The Good Jobs Strategy outlines a great blueprint for any organization that really wants to pursue a sustainable competitive strategy in which everyone-employees, customers, and investors-wins.