The Economics of Higher Purpose: Eight Counterintuitive Steps for Creating a Purpose-Driven Organization Audiobook (Free)

Two distinguished scholars offer eight steps to greatly help organizations discover and embrace an authentic higher purpose—a thing that will dramatically improve every part of any enterprise, like the bottom line.

Exactly what does a lofty idea like purpose want to do with business basics like the important thing? Robert E. Quinn and Anjan J. Thakor say pretty much everything. Leaders and managers are taught that employees are self-interested and function resistant, therefore they create systems of control to about The Economics of Higher Purpose: Eight Counterintuitive Measures for Creating a Purpose-Driven Corporation combat these goals. Employees resent these systems, and overall performance suffers. To handle the performance problems, managers double down on the coercion, developing a vicious cycle and a self-fulfilling prophecy.

But there’s a better way. Quinn and Thakor present that when an authentic higher purpose permeates business strategy and decision-making, the routine is broken. Companies and employees find themselves as operating jointly toward an uplifting goal, not only trying to hit quarterly goals. They fully indulge, become proactive contributors, and, ironically, conveniently go beyond those quarterly goals.

Based on their widely acclaimed Harvard Business Critique content, Quinn and Thakor offer eight sometimes surprising steps for shifting from a transaction-oriented mind-set focused on constraints to a purpose-oriented mind-set focused on possibility. This iconoclastic book can help any business discover its authentic purpose and weave it in to the fabric of everything it does, leading to unparalleled levels of personal satisfaction, assistance and product creativity, and economic growth.