The E-Myth Revisited: Why Most Small Businesses Don’t Work and Audiobook (Free)

In this compact disk edition from the totally modified underground bestseller — The E-Myth, Michael Gerber dispels the common myths surrounding starting your very own business and shows how commonplace assumptions will get in the way of running a business. He walks you through the steps in the life of a business — from entrepreneurial infancy, through adolescent developing pains, towards the mature entrepreneurial perspective, the guiding light of all businesses that succeed — and shows how exactly to apply the lessons of franchising to any business, if it really is a franchise. Finally, Gerber attracts the vital, frequently overlooked variation between focusing on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to increase your business inside a predictable and effective way.