Shift Ahead: How the Best Companies Stay Relevant in a Fast-Changing World Audiobook (Free) | AudioBooksLoft

Shift Ahead: How the Best Companies Stay Relevant in a Fast-Changing World Audiobook (Free)

Summary:

The near future is closer than you think. In a world that’s changing quicker and more furiously than ever, the capability to shift focus is critical.Exactly why is it that some organizations can continually evolve to meet the changing times and the marketplace, among others can’t? How do some businesses recognize the right minute to change, yet others, ruefully, only after it’s too late? Packed with insightful interviews, Shift Ahead offers a good, calculated approach to knowing when to change course and how exactly to draw it off.

The book brings every internal and external factor into view: competitors, risks, culture, finances, and more. And it taps success tales and cautionary tales–including HBO, Adobe, BlackBerry, National Geographic, NYU, Microsoft, Kodak, and P&G–to clarify how exactly to:Spot warning signs that it’s period for reinventionOvercome obstructions in the way of long term goalsMaintain authenticity when changing gearsExecute a strong alter seamlesslyTo stay competitive, you must shift; to stay credible, you must focus. Shift Ahead turns this difficult maneuver into a straightforward strategy.