Dual Transformation: How to Reposition Today’s Business While Creating the Future Audiobook (Free)
- Chris Sorensen
- 8 h 28 min
- Recorded Books
- 2017-11-03
Summary:
Game-changing disruptions will probably unfold on your own watch. Be ready. In Dual Transformation, Scott Anthony, Clark Gilbert, and Tag Johnson propose a useful and sustainable approach to one of the biggest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Change demonstrates how your company will come out of a market change stronger and more profitable, because the risk of disruption can be the greatest chance a leadership group about Dual Change: How to Reposition Today’s Business While Creating the near future will ever encounter. Disruptive change opens a windows of opportunity to create substantial new markets. It’s the second when a market also-ran can become a market leader. It is the moment when business legacies are created. That instant starts with the core dual transformation construction: – Change A: Repositioning today’s business to increase its resilience, such as for example how Adobe boldly shifted from offering packaged software program to providing software program as something. – Transformation B: Creating a new growth engine, such as how Amazon . com became the world’s largest supplier of cloud computing services. – Features link: Fighting unfairly by firmly taking benefit of difficult-to-replicate assets without succumbing to the ‘sucking audio from the primary.’ Anthony, Gilbert, and Johnson also address the features market leaders must embrace: courage, clearness, interest, and conviction. Without them, dual change efforts can creator. Building on lessons from varied companies, such as for example Adobe, Manila Drinking water, and Netflix, and a case study from Gilbert’s firsthand knowledge transforming his personal media and posting company, Dual Transformation will guide professionals through the journey of creating the next edition of themselves, allowing them to very own the future instead of be disrupted because of it.
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