Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way Audiobook (Free)
- Joseph Michelli
- 7 h 32 min
- Brilliance Audio
- 2015-12-06
Summary:
New York Instances bestselling author shares an inside look at how Mercedes-Benz changed themselves into a best-in-class, customer-obsessed firm.
Driven to Joy provides an exclusive, behind-the-scenes look at CEO Steve Cannon and his leadership team’s ambitious, multi-pronged strategy to elevate the business’s customer encounter to best-in-class throughout all of the brands and industries.
The writer worked closely with leaders in the organization to comprehend the customer experience transformation as a top operational and social priority for Mercedes-Benz. This audiobook gives readers a special, all-access take a look at older leadership’s vision, technique, and tactical methods to make and maintain the wide-sweeping actions had a need to deliver the very best customer experience.
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