Smartcuts: How Hackers, Innovators, and Icons Accelerate Success Audiobook (Free)

Entrepreneur and journalist Shane Snow (Wired, Fast Firm, The New Yorker, and cofounder of Contently) analyzes the lives of people and businesses that carry out incredible stuff in implausibly short time.

How do some startups go from no to billions in only months? How do Alexander the fantastic, YouTube tycoon Michelle Phan, and Tonight Show sponsor Jimmy Fallon climb to the top in less time than it requires the majority of us to obtain a advertising? What do high-growth businesses, world-class heart surgeons, and about Smartcuts: How Hackers, Innovators, and Icons Accelerate Success underdog marketers do in common to beat the norm?

One way or another, they actually it like computer hackers. They employ what psychologists contact ‘lateral thinking: to rethink convention and break ‘rules’ that are not rules.

These are not shortcuts, which make frequently dubious short-term gains, but ethical ‘smartcuts’ that eliminate unneeded effort and yield sustainable momentum. In Smartcuts, Snow shatters common intelligence about success, revealing how conventions like ‘paying dues’ prevent progress, why kids shouldn’t learn times tables, and how, paradoxically, it’s simpler to build a large business when compared to a small one.

From SpaceX to The Cuban Revolution, from Ferrari to Skrillex, Smartcuts is a narrative experience that busts old common myths about achievement and shows how innovators and icons do the incredible by working smarter-and how perhaps the rest of us can, too.